The House of VOILA is a vertically integrated design, development, and distribution studio using globally sourced components with production in Switzerland. Designed by Roger Khemlani, VOILA, a renowned French expression, meaning "behold" in an exuberant way, is branded on revolutionary timepieces with elements of a "WOW" or "SURPRISE" in them. Ever since its world premiere in 2002, with a unique interchangeable "Op-La" collection - the world's first slap watch - year after year the House of VOILA has released highly distinctive collections of new classics adored by watch aficionados and featured by leading editors of newspapers, publications, and trend magazines. Amongst its many firsts, in 2003 VOILA released the FIGURE 8 - the world's first EI8HT watch, a triple time zone chronograph encased in the auspicious number 8 - a symbol of eternal prosperity. In 2004 the GRANDE CRUZ collection - first chronograph watch with individual moving lugs system. 2005 saw the release of the LOST IN TIME collection, a Celtic spiral watch was nominated amongst the best designs at Gems Vision - an annual trend guide for jewellery designs and designers. 2006 was the launch of "Collection No.V" (Latin Five), shaped in the Roman numeral 5 - a minimalist theme signifying VOILA's humble beginnings. In 2008, the year of the XXIX Olympiad - Beijing Games, the House of VOILA released the "BEIJING DREAM", a unique collection and the first with a 4-dimensional view. Inspired by the award-winning "birds nest" design national stadium in Beijing, the Beijing Dream is currently VOILA's most sought after collection and has set the new mark in the global watch industry. For 2009, the House of VOILA released the "ORIENTAL BREEZE" collection, a delicate work of wrist art depicting the cultural relics of the Orient. In 2010, the WOMAN collection that pays tribute to all the women in the world was released, followed by collection NINE and recently FANTASEA, a collection inspired from the depths of the Southern Ocean. VOILA collections are adorned with diamonds or precious stones and are sold online exclusively at www.voilawatches.com and thru VOILA's authorised network of prestigious retailers. Note: VOILA trademarks and all VOILA collections are protected and design patented respectively as original artistic works. The House of VOILA does not entertain OEM manufacturing and is highly protective of its revolutionary designs!